Edith Heath was an early member of the craft revival that blossomed in the years directly following World War II. Heath saw the possibilities of wedding craft practices with small-scale industrial production and founded Heath Ceramics, in Sausalito, California, in 1948. Her interest in manufacturing caused her to be shunned by other studio potters, but her ceramics were a commercial success. Around 1952 she experimented with new glazes and produced a faulty glaze that was mottled green and beige. Although it was an accident, she appreciated its appearance and dubbed it Sea 'n Sand. The imperfect surfaces and earthy coloration resonated with American consumers who wanted increasingly casual housewares, and Sea 'n Sand became widely popular. A similar cruet set was advertised in a Chicago newspaper in 1953, underscoring the national appeal of Heath's designs.